The “BTS Meal” sold over 1.2 million sets in one month!
On June 23, McDonald’s announced that “The BTS Meal” surpassed 1.2 million cumulative sales in Korea in about a month after its launch.
From the 27th of last month, when The BTS Meal was released, to the 21st of this month, the domestic daily average sales of ‘McNuggets’ surged 250% from the daily average of the four weeks before the release of The BTS set.
It is the first time that a set consisting of a side menu has sold more than 1 million copies in a short period of time.
The BTS menu consists of 9 to 10 pieces of chicken McNuggets, french fries, and coke. Sweet chili sauce and Cajun dipping sauce, inspired by the South Korean chicken dishes, were also included in the menu.
The ‘BTS Meal’ will be sold until the 30th of this month at McDonald’s stores and drive-thru nationwide.